Kotak Mahindra Life Insurance Company Limited
Kotak Mahindra Life Insurance Company Limited had announced actor Rajkumar Rao as its new brand ambassador. This is aimed at elevating the awareness about the importance of financial security and the crucial role that life insurance plays in safeguarding the future.
As per the company, “Rajkumar Rao, widely recognised for his talent, will bring authenticity and widespread appeal to the Kotak Life Brand. Known for his commitment and hardworking approach, Rajkuamr Rao is a perfect fit for promoting the brand’s ethos of being trustworthy and believing in continuous improvement to suit customer requirements to empower individuals and families with financial security.”
Rajkumar Rao also shared his feeling by stating, “ I am delighted to be a part of Kotak’s Life mission to bring assurance to people’s lives. Today, planning is crucial, as it helps families achieve their financial goals. And, in this, life insurance plays an important role in securing the common person’s finances. I look forward to my association with Kotak Life and their journey to enable the government’s vision of ‘Insurance for All’ by 2047.”
Additionally, Mahesh Balasubramanian, Managing Editor at Kotak Mahindra Life Insurance Company Limited, highlighted, “Rajkumar Roa’s remarkable journey in the entertainment industry is a testament to his honesty, hard work, and dedication to improving his craft. These qualities align perfectly with our brand values of professionalism, continuous improvement, trustworthiness and customer-centricity. Rajkumar’s relatable and down-to-earth personality makes him an ideal fit for our target audience, and we are confident that this association with our brand will encourage people from all walks of life to prioritize their financial security.”
