Mumbai Angels and Campus Fund participated in a pre-Series A funding round headed by Homegrown Ventures, which raised Rs. 7.2 crore for the vertically integrated cold-pressed oil business Gramiyaa.
The Bengaluru-based business had previously raised $1.14 million from Homegrown Ventures and other investors in a seed round.
According to a press statement from Gramiyaa, the money will be utilized to increase production capacity to 4 lakh liters per month, improve sourcing skills, optimize manufacturing procedures, and fortify distribution channels, including its D2C platform.
Sibi Manivannan established the cold-pressed cooking oil brand Gramiyaa in 2016. Among their offerings are wood-pressed oils in a range of tastes, including coconut, sesame, and groundnut. In Tamil Nadu, the company sells most of its goods both online and through independent retailers. It runs its own cutting-edge production plant, guaranteeing process integrity, hygienic conditions, and consistency.
Cold-pressed oils have traditionally been linked to small-scale manufacturing and disjointed supply chains, but Gramiyaa is redefining the category through scale and structure by emphasizing manufacturing excellence and vertical integration. It guarantees that customers will receive superior oils derived from premium seeds, free from the irregularities that frequently plague the market.
Gramiyaa guarantees genuine extraction with the highest levels of safety and consistency by fusing old wood and stone mills with contemporary, sanitary facilities. The company sells a variety of cold-pressed oils and reaches customers via its direct-to-consumer platform, major retail locations, e-commerce, and quick-commerce channels.
