A.M. Gopalan,Founder, Sree Gokulam Chit & Finance
The chit fund market in India is a traditional financial system that operates on mutual trust and collective savings. Participants contribute a fixed amount to a common fund, and each month, one member is selected through an auction or lottery to receive the lump sum. Chit funds serve as an alternative financing source, particularly in rural and semi-urban areas, providing access to credit for those who may lack eligibility for formal loans.
Financially, chit funds offer dual benefits: they act as a disciplined savings tool while offering potential returns on investment for those who bid later, often higher than standard interest rates from banks. However, these benefits come with risks, especially if the fund is not well-regulated or governed.
Sree Gokulam Chit & Finance has carved a niche for itself, earning the trust and confidence of customers nationwide through its commitment to transparency and adherence to established processes. The firm ensures compliance with all registration and legal requirements under the relevant Chit Fund Act for all its schemes, delivering exceptional service and value to its clients.
Founded by Sri A.M. Gopalan, affectionately known as Gokulam Gopalan, the firm began its journey on July 23, 1968, in Mylapore, Chennai, with a single branch. Over the past 54 years, Sree Gokulam Chits & Finance has demonstrated unwavering dedication and integrity in serving the community. From humble beginnings, it has grown into a leading player in the chit fund industry, with 479 branches across the country.
Setting Benchmark for others to Follow
Once a fragmented, unorganized sector, the chit fund industry has been transformed by Sree Gokulam Chit & Finance into a professional and reliable space, expanding its reach and impact on a national scale. The firm has been a pioneer in developing scalable, reliable, and transparent schemes designed to benefit its customers. Recognizing the critical role of community participation, particularly from women, Gokulam has tailored its services to meet the needs of the customers.
This customer-centric approach led to a phase of expansion, offering schemes that cater to various household budgets. Families can now enroll in plans starting from as low as Rs. 100, helping them save and plan for their future.
Operating a chit fund at Sree Gokulam involves the systematic process of launching chit schemes, identifying potential members, enrolling participants, collecting contributions, conducting auctions, distributing funds, and maintaining accurate records. It takes pride in staying at the forefront of regulatory and technological advancements, ensuring world-class services that are trusted by millions of customers.
Sree Gokulam Chit & Finance has transformed a once fragmented industry into a professional, reliable space; offering transparent and scalable financial solutions trusted by millions
Spearheading Company’s Growth Bandwagon
A.M. Gopalan has been successfully driving the company’s growth bandwagon whose success is the result of hard work, perseverance, and commitment. Chennai. With modest capital and a visionary plan to provide financial support to the common people, Sri Gopalan laid the foundation for what would become a financial empire - Sree Gokulam Group. Today, his flagship company, Sree Gokulam Chit & Finance, stands as a testament to over 55 years of success. From its humble beginnings in Chennai, it has grown to operate 480 branches across the country. With rapid expansion throughout India and even abroad, the firm has established itself as one of the largest chit fund companies in the country, boasting a group turnover of over 7,000 crore rupees.
For the convenience of subscribers, monthly chit contributions can be collected directly at their doorstep on a daily, weekly, or monthly basis, depending on their preference. Also to note, auctions for all chit groups are conducted once a month. The date and time of the first auction for each group will be communicated to all subscribers promptly after the enrolment process is completed. So to conclude, Sree Gokulam Chit & Finance will be constantly focusing on driving the needed innovation in its service deliverability while always staying abreast of the changing finance dynamics.